OUR BOOKS
Learn from the industry's leading professionals!
Culinary Entrepreneurship Program for Food Professionals and Culinary Students.

The Culinary Entrepreneurship Program is a series of intensive Master Classes for culinary professionals and students who are looking for alternative ways to earn an income in the culinary industry. Taught by established, recognized experts in various fields within the culinary arts, this program is geared to professionals who want to break out of a particular niche or specialty within the culinary industry or to students enrolled in traditional cooking and hospitality programs who want a broader exposure to the industry than is provided in the typical culinary arts curriculum.

"Delightful books! How do you think of it all?
- Anne Wiilan
Founder, La Varenne
Cooking School

"I Love it. Love it. Love it. Smashing Photographs. Really useful charts. Great writing"
- Irene Chalmers,
Cookbook Author
 

 

Do It For Less! Weddings
By Denise Vivaldo and Cindie Flannigan

How to create your dream wedding without breaking the bank.

Weddings cost an average of $27,000 (2007 national average). Do It for Less! Weddings is an answer to that nightmare and a practical guide for brides- and grooms-to-be, showing them how to design and plan a lavish wedding on a tight budget. The book addresses everything a novice wedding planner needs to know, including information and insider tips on master timelines, budgets, invitations, locations, catering, cakes, flowers, food preparation and recipes, and more. Do It for Less! Weddings offers tried-and-true tricks of the catering and event-planning trades and shows readers how to save thousands of dollars while creating the wedding of their dreams.

Buy it on Amazon.com

 

Do It For Less! Parties
By Denise Vivaldo and Cindie Flannigan

The how-to cookbook and guide for catering your own party for 12 to 75 guests without breaking the bank.

Do It for Less! Parties is the only guide you need for catering your own event. Packed with more than 65 twice-tested recipes and 9 complete menus, as well as 20 easy hors d'oeuvres you can make in less than 10 minutes, Do It for Less! Parties contains numerous tips, charts, and conversion tables to make the logistics of party-planning a breeze. You'll learn how to organize spectacular parties on short notice, apply professional catering techniques to your own event, cook delicious food on a budget, minimize stress on everyone involved and still enjoy your party.

Buy it on Amazon.com

 

How to Start a Home-Based
Personal Chef Business

By Denise Vivaldo

How to Start a Home-Based Personal Chef Business has everything readers need to know to launch a profitable business as a personal chef. The number of people interested in this profession is growing by leaps and bounds, given increasing number of students graduating from cooking school, the popularity of food television, and people looking to supplement their income with work they enjoy.

What's the difference between a personal chef and a caterer? Personal chefs don't need special training (no culinary school necessary!)--they just need to be good home cooks. And given that today even middle-class families are hiring personal chefs as a healthy and convenient way to feed their families, and the number of individuals who need to hire a personal chef to follow a special diet, the call for personal chefs is growing as well.

Are you passionate about cooking? Have you ever thought about working from home at something you enjoy? Now you can make your dreams a reality.

Through plain language and easy-to-follow worksheets, Denise Vivaldo takes you through every aspect of setting up and running a thriving home-based personal chef business. She shares her vast experience and expert advice on everything from estimating your start-up costs and finding clients to cooking for special needs and staying profitable. Whether you’re just starting to learn the trade or are an experienced chef looking to be your own boss, this guide can help you build your own successful personal chef business.

Buy it on Amazon.com

 

How to Start a Home-Based
Catering Business

By Denise Vivaldo

The 4th Edition of Denise's book is out in stores now! The new edition includes 50 fool-proof party recipes.
Over 125,000 copies sold
Twice chosen as a selection for the Good Cook, a division of the Book of the Month Club

I wrote the first edition of this book in 1993. I received the smallest advance in the history of publishing and had a very mean editor. Nevertheless, I decided it was important to write about my experiences and what I had learned.

I never dreamed that I would receive royalties and then go on to write two updated editions. It's hard to write when what you really enjoy is cooking. I love being a chef and caterer. I love making money at it. And I'm proud that I make great food and happy memories for people. I have a need to feed and I'm guessing that all of you reading my book do too.

In the last twelve years, I have received countless e-mail and phone calls from readers that bought my book. I am always humbled and overwhelmed that anyone would take the time to do that. I'd like to thank every single person who has bought my book. The fifth edition includes even more vital information to help you get your catering business off the ground.

Buy it on Amazon.com